Osterman Research is a market research company. We’re all about crafting insightful research that impacts organizations.
Topic wise, the majority of our research pivots around cybersecurity. Whether the topic is artificial intelligence, orchestration, or information governance, there’s always a fundamental cybersecurity angle.
Emphasis wise, our research investigations explore emerging topics, track market development, or quantify the achievement of business value. This means:
- Exploring emerging topics. Focused on understanding how organizations approach emerging topics, how well they are positioned to respond effectively, and what is required to meet, achieve, and exceed baseline standards. Recent research has looked at identity security, automation and orchestration technologies, and the role of AI in cybersecurity, among others.
- Tracking market development. Investigates how organizations are responding, adapting, and adjusting to changes in technology, threats, and regulations. Market tracking research is best done annually, so as to provide longitudinal data and perspective. Recent research has looked at investment priorities for cybersecurity, application security, and identity security, among others.
- Quantifying business value. Organizations don’t embrace new technological approaches just because it’s a “nice idea” – they are accountable for achieving business value from their investments. We help to quantify the nature and shape of this value – using a methodology that assesses multiple dimensions of investment and return. Recent research has examined the business cost of phishing, the cultural value of security awareness training, and more.
For more, please see our research portfolio.
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